In his book, The Culture Code, Daniel Coyle highlights the importance of catchphrases to develop successful culture. Coyle admits they are often “corny, obvious, and sound dumb,” but believes they are essential in leadership. Though we didn’t call them catchphrases, three statements were central to our work in the EAB High School before I read the book: We Do What We Say We Do, No … Continue reading To Shine for Hostile Audiences